A marketer by trade, a creative at heart...
therefore a big fat passion for getting results with creativity at its best.
In a nutshell
Twelve years as a freelance London copywriter. A bunch of top-notch global brands. Plus a smattering of start-ups that I've helped become global brands (one even won a snazzy award).
Beauty, Fashion, Retail, Charity and Food & Beverages.
Websites, mass emails, social media, outdoor, print, visual merchandising, packaging, radio & TV, tone of voice.
Creative. Strategic. Results-led.
A lot of copywriting... a lot of coffee.