Copywriting for websites

From big-brand bi-weekly homepage updates, product and campaign copy, to entire site copy for smaller brands – I focus on results, tone and user journey.

With just ten initial seconds to grab a potential customer’s attention, copy needs to motivate and excite – it’s all about the call-to-action.

While I’m happy to weave in key words I’m fundamentally a creative writer who focuses on customer purchase / involvement, I’m not an SEO writer.